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Is Inkjet Revolutionary or Evolutionary?
Wednesday, November 03, 2021, 12:30pm - 01:30pm
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Is Inkjet Revolutionary or Evolutionary? 
Wednesday - November 3, 2021 [An Online Event Only]
12:30 PM – 1:30 PM EST


Elizabeth Gooding, Co-founder, Inkjet Insight


Some segments of the printing industry have truly been revolutionized by high-speed inkjet technology while others have been slower to adopt. Inkjet technologies drive change across a multitude of different types of business, but often inkjet gets lumped into one generic term, and it’s hard to find the real opportunities within the hype.

This session will look at how inkjet is positioned in different aspects of the printing and mailing industry, how it is causing business models to evolve, and where technology is being revolutionized.

Attendees will learn:

  • Who is driving change in these markets?
  • Which application segments are most affected?
  • How can inkjet change business models?
  • What technology trends are important to understand for the future?


This session will draw on research from Inkjet InsightAll participating attendees will receive 90-day premium membership access to to further their inkjet-related research.


Elizabeth Gooding, Co-founder and Professional Problem Solver, Inkjet Insight

Elizabeth works with a team of top analysts to create the tools, data, and content on She has managed design teams on complex transaction and direct mail design projects and selected outsourcers for major brands. Previously, she established the first Software-As-Services platform for customer communications. Elizabeth moderates the Inkjet Integration Arena for Printing Expo Online was a founding member of the Inkjet Summit Advisory Board and was the co-author of an award-winning book on designing for inkjet. A curious consultant, she constantly seeks innovative ways for printers, marketers, and designers to hone their craft and drive new pages onto inkjet presses.

Cost to Attend 

Free to PGAMA members

Location Webinar

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